"10 Tips for Licensing Intellectual Property"

Alexander Poltorak was one of ten intellectual property experts who contributed to an article called "10 Tips for Licensing Intellectual Property" on urbanmogullife.com (November 10, 2010). Dr. Poltorak warns of the hidden pitfalls of assignable paid-up licenses.

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Written by acknowledged experts in the field, Essentials of Intellectual Property Licensing provides managers with a clear, concise overview of IP licensing.

In practical, down-to- earth language it clearly explains licensing strategies; deal making; royalties and royalty rates; patent, trademark and copyright licenses; and basic contract law.

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